OFFICIAL EVENT RULES & PARTICIPATION TERMS

Organized by Uptown Society

Event Date: Saturday, November 21, 2026
Check-In Begins: 10:00 AM CST
Official Start: 10:30 AM CST
Registration Closes: 11:00 AM CST
Event Ends: 4:30 PM CST
Grand Prize: $500 Cash
Registration Fee: Free

1. Event Overview

The Chase Milwaukee is a citywide scavenger hunt organized by Uptown Society that challenges participants to explore Milwaukee, visit local businesses, complete activities, solve clues, and compete for a $500 cash grand prize.

The event is designed to encourage community engagement, neighborhood exploration, and support for local businesses.

2. Eligibility and Registration

2.1. Participation is open to individuals who are at least 18 years old on the date of the event.

2.2. Registration is free. No purchase or registration fee is required to participate.

2.3. All participants must complete official event registration and agree to the participation waiver and these Official Event Rules.

2.4. Participants must check in with Uptown Society to receive their official physical scavenger hunt worksheet and instructions.

2.5. Participants checking in after the official 10:30 AM start time will receive the first clue during check-in. Late arrival does not extend the event deadline.

2.6. Registration and check-in close at 11:00 AM. Individuals who have not completed both requirements by that time will not be permitted to compete.

2.7. Uptown Society event organizers, individuals administering the competition, and participating business personnel who have advance access to confidential answers are not eligible to win the grand prize.

2.8. The grand prize winner must present a valid government-issued photo ID for identity and age verification.

3. How the Scavenger Hunt Works

3.1. The Chase consists of 12 designated business stops throughout Milwaukee.

3.2. Participating business locations will be revealed through official scavenger hunt clues.

3.3. The scavenger hunt officially begins at 10:30 AM when the first clue is released.

3.4. Participants must complete the 12 stops in the designated sequence. Skipping locations or completing them out of order is not permitted.

3.5. At each stop, participants must complete the designated activity or challenge to receive that location's unique password and the next clue, as applicable.

3.6. Participants must record each password on their official physical worksheet.

3.7. All 12 correct passwords are required to qualify for the grand prize.

3.8. Participants may progress at their own pace, provided they complete the required stops and submit their worksheets before the event ends.

3.9. No purchase is required at participating businesses to complete an activity or receive a password.

4. Collaboration and Individual Participation

4.1. Participants are permitted to collaborate, travel together, discuss clues, and assist one another throughout the scavenger hunt.

4.2. Collaboration does not eliminate individual participation requirements.

4.3. Every participant competing for the grand prize must personally complete each required activity at all 12 locations.

4.4. Each prize-eligible participant must maintain and submit their own official physical worksheet containing all 12 passwords.

4.5. One participant may not complete another participant's required activities or submit a worksheet on another participant's behalf.

4.6. The $500 grand prize is awarded to one eligible individual, not to a group or team.

4.7. Participants who collaborate are responsible for any personal arrangements they make with one another. Uptown Society is not responsible for private agreements to divide or share prize money.

5. Official Worksheets

5.1. Each participant must use the official worksheet distributed by Uptown Society.

5.2. All 12 passwords must be accurately recorded in the appropriate spaces.

5.3. Worksheets containing missing, incorrect, or illegible passwords will not qualify as valid winning submissions.

5.4. Participants are responsible for keeping their worksheets secure throughout the event.

5.5. Uptown Society is not responsible for lost, stolen, damaged, or misplaced worksheets.

5.6. Electronic submissions, photographs, screenshots, or verbal reporting of passwords will not be accepted in place of the official physical worksheet.

6. Completing the Chase

6.1. After completing all 12 stops, participants must follow the final instructions directing them to the official finish line.

6.2. Participants must physically submit their completed worksheets to the designated Uptown Society representative at the finish line.

6.3. The Chase officially ends at 4:30 PM CST on Saturday, November 21, 2026. All scavenger hunt activities and worksheet submissions must be completed by that time.

6.4. Worksheets submitted after 4:30 PM will not be accepted for grand prize consideration.

6.5. Uptown Society will record qualifying worksheet submissions in the order they are received.

6.6. Arriving at the finish line does not automatically establish a participant's finishing position. Official finishing order is based on the recorded receipt of physical worksheets.

7. Grand Prize and Winner Determination

7.1. One $500 cash grand prize will be awarded.

7.2. The winner will be the first eligible participant to submit a complete, valid worksheet containing all 12 correct passwords.

7.3. The grand prize will be awarded only after Uptown Society verifies the worksheet, submission order, and participant eligibility.

7.4. Worksheets with missing, incorrect, or illegible passwords will be deemed invalid.

7.5. A participant with an invalid worksheet may correct and resubmit it before the official 4:30 PM event deadline.

7.6. A corrected worksheet will be recorded as a new submission. The previous submission position will not be retained.

7.7. Only one grand prize will be awarded, regardless of whether participants collaborated during the scavenger hunt.

7.8. The winner must complete any required identification and prize acknowledgment procedures before receiving the prize.

7.9. The winner is responsible for any applicable taxes or reporting obligations associated with receiving the prize.

7.10. If no participant submits a valid, complete worksheet before the event deadline, Uptown Society will not be obligated to award the grand prize, subject to applicable law.

8. Participant Conduct and Fair Play

8.1. All participants must behave respectfully toward business owners, employees, event staff, other participants, and members of the public.

8.2. Participants may collaborate but must comply with the individual activity and worksheet requirements.

8.3. The following conduct is prohibited:

• Tampering with clues, activity materials, official signage, or event equipment.

• Intentionally interfering with another participant's progress.

• Harassing, threatening, intimidating, or abusing event participants, employees, or representatives.

• Entering restricted or unauthorized areas.

• Falsifying registration information or submitting another participant's worksheet as one's own.

• Engaging in reckless, dangerous, or unlawful behavior.

• Refusing to follow reasonable instructions from authorized event staff or participating businesses.

8.4. Uptown Society reserves the right to disqualify participants for rule violations or conduct that compromises the safety, fairness, or integrity of the event.

9. Transportation and Personal Safety

9.1. Participants are responsible for arranging their own transportation between scavenger hunt locations.

9.2. Uptown Society does not provide transportation and does not require any particular method of travel.

9.3. Participants must obey all applicable traffic laws, parking regulations, and pedestrian safety requirements.

9.4. Speeding, reckless driving, distracted driving, trespassing, and other dangerous conduct are prohibited.

9.5. Participants are responsible for their own transportation, parking, personal belongings, and incidental expenses.

9.6. Participants are expected to prioritize personal safety at all times. Competition for the grand prize does not excuse unsafe or unlawful behavior.

10. Participating Businesses and Promotional Offers

10.1. Participating businesses may offer complimentary items, product samples, or special discounts during the event.

10.2. All giveaways, samples, and promotional offers are subject to availability and offered while supplies last.

10.3. Promotional items are separate from mandatory scavenger hunt activities.

10.4. The exhaustion of promotional supplies will not prevent eligible participants from completing the designated activity, receiving the applicable password, and continuing the hunt.

10.5. No purchase is required at any participating business to complete a required activity.

10.6. Participants must respect each business's property, staff, operating procedures, and reasonable instructions.

11. Event Changes and Cancellations

11.1. Uptown Society reserves the right to modify event procedures, substitute activities or locations, or adjust operational arrangements when reasonably necessary because of weather, safety concerns, business closures, emergencies, or unforeseen circumstances.

11.2. Material changes affecting the competition will be communicated through available official event channels.

11.3. If a location or activity becomes unavailable, Uptown Society may establish an alternative method that allows eligible participants to continue competing.

11.4. Uptown Society reserves the right to suspend, postpone, or cancel the event if circumstances prevent it from being conducted safely or fairly.

11.5. If the event is canceled or cannot be completed fairly, the disposition of the grand prize will be determined in accordance with applicable law and the circumstances of the interruption.

12. Verification, Disputes, and Final Decisions

12.1. Uptown Society is responsible for verifying completed worksheets, recording official submission order, confirming participant eligibility, and determining the winner.

12.2. Participating businesses are not authorized to declare winners or independently change official event rules.

12.3. Questions, concerns, and disputes must be directed to an authorized Uptown Society representative.

12.4. Uptown Society may review relevant worksheets, submission records, staff reports, and other available information when resolving disputes.

12.5. All decisions will be made in good faith, consistent with these rules and applicable law.

13. Assumption of Risk and Liability

13.1. Participation in The Chase Milwaukee is voluntary.

13.2. Participants acknowledge that the event involves traveling between locations, navigating public spaces, entering businesses, and completing interactive activities that may involve inherent risks.

13.3. These risks may include traffic incidents, slips, falls, injuries, property damage, or other unforeseen circumstances.

13.4. Participants are responsible for evaluating their own ability to participate safely and complying with all applicable laws and safety instructions.

13.5. All participants must review and agree to the official participation waiver during registration.

13.6. Nothing in these rules or the participation waiver is intended to exclude liability that cannot legally be waived under applicable law.

14. Acceptance of Official Rules

By registering for and participating in The Chase Milwaukee, participants acknowledge that they have reviewed, understand, and agree to comply with these Official Event Rules and the applicable participation waiver.

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Uptown Society reserves the right to enforce these rules to protect the safety of participants, the interests of participating businesses, and the fairness and integrity of the competition.